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Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
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2012 London Games — Brand Police on Prowl for Nike and Other Ambush Marketers - The New York Times
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Non-Olympic brands push ambush marketing rules to the limit | Advertising | The Guardian
Concept of Ambush Marketing and Its Application in Sports
